by Calabar Team | Oct 29, 2025 | Blog
Let me be honest with you, we now live in a world where everything happens online. People often search the internet before buying food, visiting the closest salon, and so on. This is why digital marketing is no longer a new trend, but a vital tool for survival for...
by Calabar Team | Oct 28, 2025 | Blog
You are in the right place in case you have been wondering how to be a digital marketer in Nigeria. This industry is very lucrative here, and they require individuals who can strategize campaigns, write for social media, advertising, and data reading, and you do not...
by Calabar Team | Oct 28, 2025 | Blog
Let’s face it – From small boutiques in Lagos to tech startups in Abuja, every brand wants to reach people online. But one common question business owners always ask is, “How much does digital marketing really cost in Nigeria?” The fact is, it has no fixed price. The...
by Calabar Team | Oct 26, 2025 | Blog
I have been observing AI transforming marketing at such a rapid pace that sometimes I begin to think that I am studying an entirely new language overnight. And in case you are reading this in the UK and are wondering what, in actuality, is worth the hype of AI Tools,...
by Calabar Team | Oct 26, 2025 | Blog
When you want to quit guessing and begin knowing what your customers actually need, social listening is the shortcut; however, when done correctly, it is more craft than magic. In Nigeria now, when communication occurs in WhatsApp groups, X threads, Instagram Reels,...
by Calabar Team | Oct 26, 2025 | Blog
When you have been scrolling through social feeds recently, you will realize one thing at high speed: short vertical videos are ubiquitous. Reels, Shorts, and Stories have altered the way individuals find, respond to, and share content – and if you are promoting...
